News

New Live Search brand name revealed: “great verbability”

Ok so I was going to hide my head under a rock until this April Fool’s thing blew over, but Microsoft and Live Search are having so much fun, it’s worth a comment.  First up is the Live Search background …

Windows Live Products Nominated For Webware 100 Awards

Webware2009 Awards, nominations, it must be the season as yet again we can report to you about some more of those. This time about Windows Live and other Microsoft products nominated for CNET’s Webware 100 Awards 2009. Each …

Microsoft readies $80-$100 Million ad campaign for new search brand

via Todd Bishop at TechFlash

jwt

Microsoft has selected ad agency JWT to run the campaign, according to a news posting in Advertising Age:

Industry executives expect JWT, part of WPP, to unveil an estimated $80 million to $100 million

New IM networks for Windows Live?

Liveside

No doubt about it Windows Live Messenger is popular, almost everyone has a Windows Live ID & messenger is installed on almost every new computer. Thus making it an easy choice for most peoples IM needs.

However, there are still …

Microsoft DreamSpark – FREE Software For University And Now High-School Students Worldwide!

MicrosoftDreamspark

Microsoft DreamSpark, launched February 2008, is now also available to High-school students. This was announced by Bill Gates at the Government Leaders Forum in Washington DC.

“Today, despite the economic crisis, it’s as important as ever to focus on

CTIA Keynote Preview

On April 2…. yes April 2nd ,Robert Bach will take to the stage and make the day 2 keynote at CTIA’s 2009 trade show.

He is president of the Entertainment & Devices, a group that includes Zune & Windows Mobile. …

Silverlight comes to MySpace Developer Platform

In a blog post today, Microsoft Developer Evangelist Michael Scherotter reveals that MySpace will now support Silverlight in its developer platform.  Developers will now be able to create Silverlight applications on MySpace’s OpenSocial based platform.  According to the blog …

An introduction to Ryan Rea

Hello LiveSide!

My name is Ryan RC Rea, I’m the newest blogger here at Liveside

I will be covering Zune & Windows Mobile, as well the rest of Windows Live. I’m as excited as you are about future of Windows …

Dr. Qi Lu to keynote SMX Advanced

smx In his first public appearance since joining Microsoft, Dr. Qi Lu, President of Microsoft’s Online Services Division, will kick off day 2 of the search marketing expo held annually in Seattle in early June.

This year’s SMX Advanced, held

Advertising festival names Steve Ballmer “Media Person of the Year”

canneslions The 56th annual Cannes Lions International Advertising Festival has named Steve Ballmer, Microsoft CEO, as Media Person of the Year.  The annual award will be presented to Ballmer, who will speak at the event in a Microsoft Advertising seminar,  …