The San Jose Mercury News on Sunday posted two interesting articles written by Elise Ackerman, one - Hooked on Google, replays some depressing numbers for Windows Live Search, offers up Google as the new Microsoft, as Microsoft was the new IBM, and offers some frank assessments of the (non) ease-of-use of Microsoft's adCenter.
In the other post, a short interview with Steve Berkowitz, Why Ask.com's CEO left to join Microsoft, Berkowitz talks about experience over technology, and how Microsoft has to change from looking inside out (developing technology and finding a place for it in the marketplace) to looking outside-in (offering user experiences, with the technology in the background).
Posted
Jan 15 2007, 08:05 AM
by
Kip Kniskern